OXO |
HOW IT BEGAN When I was young we never had OXO at our house. After I got married my wife's grandmother asked us if we could make use of a couple of her old OXO tins. We took them and used them to keep sewing items in. OXO is such a neat and aesthetically appealing name - both symmetrical and palandromic - and the tin's deep red colour was so distinctive. One day, on a charity market stall, I saw a much older tin. The lettering was different and the background depicted a stack of cubes. I bought it, and from then on, looked out for other styles, sizes and special commemorative tins issued for coronations and anniversaries. I also acquired related items such as mugs, advertising material and sets of jars for liquid OXO. |
On the left is the display of OXO items on the shelves in my utility room. One of the OXO jars - that double in size from 1/2 oz up to 16 oz - is shown on the right. Below are a few of my early OXO advertisements. |